Super Chatter’s findings: Madonna won the Super Bowl
Colle+McVoy’s Super Chatter is my favorite post-Super Bowl place to go. Instead of having to wade through all kinds of pundits weighing in on the sexiest and most-sexist commercials, you just get to go right to the people and see what they thought. At least the people on Twitter (and do the others really matter?).
It seems the Halftime show garnered the most social media interest, even more than the game — even in the nail-biting ast minutes. Of all the great little pieces of trivia served up at Super Chatter, the best piece is that only 4% of people used the official hashtag #SB46.


