Some people find banner ads maddening, sometimes with probable cause. Some are conditioned to never ever click a banner ad, but with the right design you can get them to have a look. And we can help. RSVP at http://www.nerdery.com/banners to check out one of our two free webinars on banner ads – Tuesday August 31 at 10:15 a.m. Central and Thursday September 2 at 3:15 p.m. Central.
We’ll address two primary kinds of banner ads: those designed as a call to action (the ones that beg to be clicked, made to drive traffic) and those that just sit pretty for the sake of brand awareness. We’ll cover development best practices favored by media service providers and the standards of rich media service providers regarding tech specs, sizes, bells and whistles.
If you want your banner ad to really make a scene, we can make that happen – but buyer beware that placement costs rise, as do risks of being more distraction than attraction to some online consumers voting with dollars of their own. Maybe a game is the right play for your banner, but maybe not. Nerdery developers are good at weighing in on what will work, and really good at working directly with media and rich media service providers to implement the ideas of our agency partners.
Good seats (of your choosing) are still available, please RSVP.