- Check out Line 25′s Sites of the Week. We heartily approve.
- Popular video games transformed into short horror films.
- The Apple-fication of everything, about design standards and a beautiful thermostat. And if you’re still in the mood for some Apple design talk, take a look at Apple’s aesthetic dichotomy (which has a really good point).
- Google kills its other plus, and how to get it back.
- Settlers of Catan, the novel coming to a bookstore near you.
- Pictures from Hallomeme. Some of it’s pretty funny.
- Richard Stallman’s tour rider.
- Beer at work: A case for drinking on the job.
- Forrester urges IT to support the Mac.
Tag Archives: Apple
Apple is sharing some of the more than one million memories, condolences and thoughts emailed to email@example.com. It’s a sweet and moving tribute to the Apple founder.
- Steve Jobs resigned from Apple earlier this week, this tribute is the best, seriously go look at the pictures. Also 11 unusual ways Jobs made Apple the world’s most-admired tech company.
- The East Coast is currently freaking right out about Hurricane Irene. To partake in a little of their excitement, read How a hurricane gets named.
- The 115 best comics of all time.
- Old Navy hates apostrophes.
- The Social Media Intern.
- Web surfing helps at work. Duh.
Finally, I missed this last week after we were named Best Place to Work. Take a look at around 1:45.
Sure, sure, I the big news about Apple today is about OS X Lion. You can skip right on over to Ars Technica for a ridiculously exhaustive and (incredibly long) review of the new OS. Or maybe it’s the minor hubbub about MacBooks being discontinued. While not the biggest Apple new today, the story about the fake Apple store in China is definitely the best. The sham is pretty good and the pictures are astounding.
- The definitive collection of video game cakes.
- Go look at Dear Photograph, it’s a very cool photoblog.
- One year of the moon in 2.5 minutes, a mesmerizing animation.
- Matt Groening’s 1989 Apple Brochure.
- 10 myths about introverts.
- Welcome to the Periodic Table of Elements, 114 and 116 (unofficially called ununquadium and ununhexium).
- If historical figures endorsed modern products.
- Facebook loses 6 million users.
Did you miss the Keynote from WWDC 2011? Don’t worry, you can watch it on Apple’s website If you just want to get to the good stuff without all the hand-clapping and hooha, Engadet has all the details on iOS 5 including: new notifications, the volume up button now works as a camera shutter button, and cable-less synching and Gizmodo has the lowdown on what’s new in OSX Lion including: Airdrop (which is already dubbed the ‘dropbox killer’), Mission Control, and Launchpad (which has absolutely nothing to do with Launchpad McQuack).
This whole iCloud business looks pretty slick though I had my fingers-crossed for a new iTunes. What are you looking forward to? Or did this keynote just put you to sleep?
If you haven’t been glued to your tech twitter feed, blog feed, live stream from engadget or Macworld, Apple released details of the iPad 2 starting at noon CST. While the next 9 days until the March 11 release date will be covering all the great new tech specs, a couple things stood out to us.
Apple usually starts these presentations with a hearty pat on the back for themselves where they state numbers, tell you how magical the products are, and occasionally diss the competition (there was more than one dig at Android tablets). A couple telling stats were that 100 million iPhones have been sold and 15 million iPads have been sold. Add that to the fall 2010 estimate that 45 million iPod touches have been sold and you have over 160 million iOS devices in the hands of consumers. Regardless of your opinion Flash, an audience of 160 million is too big to ignore. You don’t have to abandon Flash – it adds a lot of great value to websites – but it’d be wise to start having alternative content for those without it.
Android phone sales have been no slouch either, and Google is doing great things. This begs the question, “Does your website work on these mobile devices?” Here at The Nerdery we are well equipped to do HTML5 targeted websites and mobile targeted websites, and we want to help.
The iPad 2
The iPad 2 is 33% thinner, has a dual core processor that is twice as fast, 9x faster graphics performance, and has video cameras. You can read up on all the tech specs at http://www.apple.com/iPad. One of the things that really stood out is the HDMI out and video mirroring. We’ve done presentation apps here at The Nerdery which allowed sales representatives to give very interactive presentations at conference booths or even in smaller settings. Getting video out has always been difficult to say the least. Now, with the iPad 2, you can have a monitor mirroring everything for you so potential customers can ooo and ahhhh at your next great app that is displayed on a projector or HDTV.
In terms of utilizing the full, unbridled power of the iPad 2, we’ve got your back. When The Nerdery went to WWDC in 2010 and the Apple engineers said, “You should really adopt these certain programming practices. We can’t say why, but just do it.” We listened. We always follow the best and recommended practices in programming, and we’re ready to hit the ground running. Apps we’ve built in the past should run faster, and apps going forwards will be faster as well.
Apple also rolled out a peek of iOS 4.3. We’ve had several devices running iOS 4.3 here for what seems like ages. We’re ready for the new iOS and are comfortable with all the new changes and fixes in this build. One thing to note is Airplay. Take the scenario where, on your new, important, client site, you have a HTML5 video embedded. A user comes along, sees the video, and wants to AirPlay it to their HDTV to show off your cool important client site video to their friends and family. We have the know-how to make this happen.
While the iPad 2 is cool, and lots of new things are coming, it doesn’t flap us unflappable, unstumpable Nerds. We’re always on the cutting edge and we’re ready to help you out.
It’s Superbowl week in America. This is the week where NFL fans and advertisers (the people who work in and around advertising) get all wiggly and giggly with anticipation. The game! The commercials! The episode of Glee afterwards. . . oh wait, that last one’s just me.
When it comes to Superbowl commercials, Apple’s iconic “1984″ commercial set the bar. Or as Steve Hayden said in his AdWeek piece about the spot, “[the commercial] established that venue as the platform for big, new branding campaigns from all sorts of advertisers—beer, cars, soft drinks, dot-coms, you name it.”
Hayden, who was a Senior VP and Creative Director at Chiat/Day in 1983 worked on the commercial. In the article he talks about the creative brief the agency was given, how close the commercial came to not even being made (twice), and the marketing campaign Jobs ordered after he first saw the commercial. It’s an interesting look not only into the advertising industry, but the making of an icon.
Here’s the commercial, in case you’ve never seen it (is that possible?)
Here’s my nerdy confession of the day: For some reason during the Apple Keynote, I got goosebumps when ol’ Steve said “and there’s one more thing.” It was a physiological response that I had no control over. I waited breathlessly for him to whip out that MacBook Air and show that it had an articulated screen that you could turn around and lay flat on the keyboard making it a true Mac/iPad hybrid. I was sorely disappointed when that didn’t happen.
So what did we get? A new super thin, super duper MacBook Air; iLife 11; Apps and an Apps Store for the Mac; and Facetime for all! (Facetime always makes me think of The Jetsons and Apple is totally missing the boat by not getting Cosmo Spacely of Spacely Sprockets to be the official spokesman for that feature).
Here’s what the pundits had to say about today’s announcements. What did you think? Are you eagerly awaiting the summer release of OS X Lion?
I’m not sure if it’s genetic or if I’ve been socialized to do this, but there’s something about a Steve Jobs’ presentation that turns me into a barely-verbal toddler. With every product he announces I shout “me want that” just like my nephews used to when they were toddlers and watching any commercial that featured brightly-colored plastic junk. So yes, new iPods, new iOS, new iTunes (with a new logo that ditches the CD), Ping a music social network, and a new appleTV. So much stuff. . . here’s what all the pundits are saying already.