Friday Links: The future of online advertising & new elements get their names

• Do you make websites? Have you taken ALA’s 2011 survey for people who make websites? You should!
• The future of online advertising.
• How a geek cracked the Jeopardy! code
• Spock tree topper.
• Clever commercials are often bad for business.
• 11 sounds kids have probably never heard, unless of course they read that article or watched any old-timey tv, or, well, it’s still amusing.
• DesigNerd trivia game.
• Wipe t-shirt perfect for glasses-wearing nerds.
• Malcolm Gladwell reviews the Steve Jobs biography, calls him the consummate tweaker.
• On Amazon’s Ominvoracious blog they talk to Settlers of Catan creator on how the game is becoming an novel.
• Three elements in the Periodic Table get their names.