Ogilvy at 100

If you are at all interested in the history of advertising and its luminaries, you simply must check out AdWeek’s package on Ogilvy at 100 complete with a nifty comic, and a must-see David Ogilvy: Essentials which contains everything you need to know in just four minutes and includes this bit of brilliance:

“Tell the truth, but make the truth fascinating. You know you can’t bore people into buying your product. You can only interest them in buying it,” David Ogilvy.